The Awakening · New Orleans · September 25, 2026

The Night
Independent
Music Changes.

Be a Founding Sponsor.

Be written into the moment it all began. Sponsor The Awakening — Music Habitat's launch event in New Orleans on September 25, 2026. You're not buying a logo. You're founding a movement.

6Sponsorship tiers
1Presenting Partner slot
Sep 25New Orleans, 2026
Founding legacy
The Problem

The System
Isn't Working.

Artists

Have the talent but lack the tools, the bookings, and a fair shot at earning a living. Most never get the chance they deserve.

Venues

Spend more time searching for the right acts than filling rooms — and lose fan relationships to third-party platforms.

Fans

Are hungry for real live music but discovery is fragmented, frustrating, and buried under algorithm noise.

The Solution

Music Habitat
Changes That.

For Artists

Book gigs, get paid fairly, build a fanbase — with no gatekeepers and no major label required.

For Venues

Fill rooms with the right artists faster and own your fan relationships completely, on your terms.

For Fans

Discover local and independent live music easily and connect directly with the artists you love.

"Music Habitat's goal is to make sure anyone who has music in their heart has an opportunity to do what they love."— Brandon Beard, Founder & CEO

The Awakening · September 25, 2026 · New Orleans, LA
Part concert. Part product launch.

A full-production live event and livestream — 100% sponsor-funded. The night independent music gets its operating system.

Why Sponsor
You're Not Buying
a Logo.
You're founding a movement.
🏆
Founding Legacy

Your brand is permanently woven into the origin story — September 25, 2026, New Orleans. The first night Music Habitat launched. That date, that room, your name.

📣
You Fund the Campaign

Sponsorships fuel the entire pre-event marketing campaign. Your brand shows up at every touchpoint as we build toward the night.

🎸
A Night Worth Being Part Of

Live performances, a platform reveal, a sold-out room of artists, venue owners, fans, and press. A night people will talk about.

📋
Specific. Tangible. No Vague Promises.

Every tier spells out exactly what you get before the event, the night of, and in the broadcast. You'll know precisely what your investment delivers.

"New Orleans has always been where American music lives. Now it's where its future launches."

Sponsorship Tiers

Four Levels.
Each Builds
on the Last.

Every tier includes everything below it — plus more. Full breakdown in the sections below.

1–3 Slots
$15,000–$25,000 Founding Partner Zone naming rights. Venue, Artist, or Lounge position.
Zone naming rights
8–10 VIP passes + Founders Lounge
Featured broadcast segment
Post-event recap video
See Full Benefits
$10,000 Partner Sponsor Bring your team. Be in the room. Real presence all night.
10 VIP tickets + priority placement
Live host interview
Broadcast logo & host mention
See Full Benefits
$2,500 Community Sponsor Get your name in the room and on every digital touchpoint.
Logo & signage throughout venue
2 VIP passes
Listed as Founding Sponsor permanently
See Full Benefits
$50,000 Presenting Partner 1 Available — Most Exclusive

Your name on the event. Maximum presence. Permanent legacy.

Before the Event
Presented-by lockup across ALL event materials
Lead position in every email & social campaign
Co-branded press release — your quote included
Named partner in all artist & venue outreach
The Night Of
2-minute main stage speaking opportunity
20 VIP passes + Founders Lounge access
Exclusive main stage wall banner — mounted all night
Branded wristbands for every single attendee
Dedicated brand activation zone
Founding member card co-brand
In the Broadcast
LED wall takeover during The Reveal moment
Your brand opens & closes the full livestream
Lower-third branding throughout broadcast
Permanent co-producer credit on launch film

Founding Partners — $15,000–$25,000

Three Founding
Partner Positions.

Founding Venue Partner ($25K), Founding Artist Partner ($15K), and Founders Lounge Sponsor ($15K). Each owns a specific space and mission. One brand per position.

$25,000 Founding Venue Partner 1–2 Slots

The brand that backed venues from day one.

Before the Event
Venue Growth Lab naming rights in all materials
Featured in venue-owner recruitment campaign
Co-branded content throughout pre-event push
Post-event case study video produced
The Night Of
Venue-owner reception — full presence & branding
10 VIP passes + Founders Lounge access
Branded environment & activation zone
Signage in App Discovery Zone
In the Broadcast
Featured in venue-focused broadcast segment
Brand in venue-owner content series
Recap video inclusion — permanent distribution
Inquire About This Position
$15,000 Founding Artist Partner 1–3 Slots

The brand that backed independent artists first.

Before the Event
Underwrites 100 founding artist memberships
Artist grants association — press story built in
Stage mention + profile badge co-brand
Featured in artist recruitment campaign
The Night Of
Artist House branding & gifting suite presence
8 VIP passes + Founders Lounge access
Artist thank-you social posts — branded
Branded activation footprint
In the Broadcast
Artist story content series — your brand woven in
Creator Studio integration on-camera
Featured in artist-focused broadcast segments
Inquire About This Position
$15,000 Founders Lounge Sponsor 1 Available

Own the room where the next city gets funded.

Before the Event
Founders Lounge naming rights in all materials
Featured in investor & partner outreach
Co-branded late-night content promotion
Logo across all VIP-tier communications
The Night Of
Full lounge naming rights & environment branding
Branded bar + custom curated menu
Private investor/artist networking access
10 VIP passes
In the Broadcast
Lounge content captured for social & podcast
Brand featured in VIP close recap content
Podcast booth interview opportunity
Inquire About This Position

$10,000 Partner Sponsor

Bring your team. Be in the room. Real presence all night.

Before the Event
Logo across all pre-event email & social campaigns
Co-branded content in launch campaign
Featured in press materials
The Night Of
10 VIP tickets with priority placement
Live recorded interview with celebrity host
Logo on screens throughout the venue
Main stage LED brand placement
In the Broadcast
Logo on screens during livestream segments
10-second branded card aired during broadcast
Host brand mention during the show
Included in all post-event replay distribution

$2,500 Community Sponsor

Get your name in the room and on every digital touchpoint from day one.

Before the Event
Logo in all pre-event email campaigns
Social media mention & website listing
Listed as Founding Sponsor permanently on record
The Night Of
Logo in event program & on-site signage
Step & repeat logo placement
On-stage verbal acknowledgment
2 VIP passes
In the Broadcast
Included in post-event recap content
Recognition in launch announcement posts
Add-On & Custom Packages

Own a Specific
Space, Moment,
or Channel.

Stack on top of any tier or purchase standalone. One brand per position.

Event Spaces
The Awakening Stage$20,000
Founders Lounge$15,000
Artist House$10,000
Creator Studio$10,000
App Discovery Zone$10,000
Social Content Corner$8,000
Digital & Content
Livestream Partner$10,000
Launch Film$8,000
Podcast Partner$6,000
Discovery Wall$5,000
Official Partners

Category
Exclusive.
Cash or Trade.

One brand per category. Cash sponsorship, trade arrangement, or a combination of both.

Food & Beverage Partner
$8,500

Category exclusive. Branded bar, signature drink, food stations throughout. Subject to venue agreement on beverage exclusivity.

Cash or trade
Official Hotel
$5,000

Official hotel designation on all materials. Artist & press room block at event rate. Lobby activation space.

Cash or trade
Production Partner
$5,000

AV/lighting services. "Powered by [Brand]" on all content. Can be fulfilled via trade in lieu of cash.

Cash or trade
Media Partner
$5,000

Exclusive backstage press credential. Co-branded post-event feature story. Can be fulfilled via trade.

Cash or trade
Photography & Video
$3,500

Co-branded credit on all event content. First access to event photo library. Can be fulfilled via trade.

Cash or trade
Transportation
$3,000

Branded artist & VIP transport. Logo on all vehicles. Social content integration. Can be fulfilled via trade.

Cash or trade

All positions can be fulfilled with cash, in-kind trade, or a combination. Subject to venue agreement where noted.

Start the Conversation

Become a
Founding Sponsor.

Brandon, Kim, or Sess respond to every sponsorship inquiry personally. Complete the form or reach out directly.

Your information is private and confidential. Never shared or sold.

Ready to Partner?

Talk to
The Team.

Kim Russell
Kim Russell
VP Market Development
🎸
Sess4-5
Artist Relations & Cultural Partnerships
Limited Positions · New Orleans · September 25, 2026

Be More Than
a Sponsor.
Be a Founder.

The Awakening · New Orleans · September 25, 2026

Music Habitat launches once. This is that moment.
Be written into the origin story of independent live music's future.